The 17th day is special for South superstar Allu Arjun. Allu is launching the trailer of his film ‘Pushpa: The Rule’ in Patna, Bihar. Allu has high expectations for this big budget film. Why not? After all, people had given so much love to this movie.
Co-star Rashmika Mandanna also arrived in Patna with Allu Arjun. The trailer will be released in a few minutes at Gandhi Maidan in Patna. It’s 6:03. After all, why did Allu choose this time and the city of Patna for the trailer launch of his film? A big reason behind this has come to light.
Why is the trailer being launched in Patna?
To make ‘Pushpa 2’ a great film, it is necessary that the makers can attract the crowd to the theatres, which is the mass audience that makes Hindi films great. There are many small cities and towns in states like Uttar Pradesh, Uttarakhand, Bihar, Bengal, Orissa, Madhya Pradesh, Rajasthan, where people wait for the few movies to release in a year. And ‘Pushpa 2’ is the perfect film for that audience.
The popularity of ‘Pushpa’ among the desi Hindi audience is an important factor which the makers would like to fully utilize for ‘Pushpa 2’. ‘Pushpa 1: The Rise’ was a huge success on single screens in Bihar and UP. If you remember, a regional singer also sang the Bhojpuri version of the movie song ‘Srivalli’, which became a huge hit overnight.
Recently, RRR star Ram Charan also held the launch event of his upcoming film ‘Game Changer’ in Lucknow. But in a typical desi Hindi market like Patna, the trailer launch event of one of the biggest films of the year, ‘Pushpa 2’, is a direct message from Allu Arjun to the audience: ‘I am here to give you entertainment.’
