News9 World Summit
The big stage for the News9 Global Summit of the country’s number one news network, TV9, was set up on the historic MHP Arena soccer field in the city of Stuttgart, Germany. In their session The Consumer Story from Srinagar to Stuttgart, Ulrich Heppe, CEO of Stuttgart Airport, Reinhold von Ungern-Sternberg, Director of International Markets at BVMW, Dikdyuti Sen, Global Marketing Director of Flixbus and Shubhranshu Singh, Director of Marketing global commercial vehicle business, Tata Motors, spoke.
Ulrich Heppe, CEO of Stuttgart Airport
Ulrich Heppe, CEO of Stuttgart Airport, is the CEO of Germany’s sixth busiest airport. Previously he was also mayor of Stuttgart. During his time, a new terminal was built at Stuttgart airport, which is used by 40 lakh passengers annually. Speaking at The Consumer Story from Srinagar to Stuttgart session of the News9 Global Summit of the country’s number one news network TV9, he said that India has done well in the aviation sector. More than China and the Gulf carriers. We hope that Stuttgart Airport will also become a gateway. He said that when he came to India, he went to Ahmedabad. Where he really liked Indian culture.
Shubhranshu Singh, Global Marketing Director, Tata Motors
Shubhranshu Singh is the global marketing director of Tata Motors’ commercial vehicles business. It is under his leadership that Tata Motors makes plans for its vehicles. He has worked in management positions in companies such as Unilever, Visa and Star Sports. In The Consumer Story session from Srinagar to Stuttgart, he said that India is a big market, we have the fifth largest economy in the world and the second largest population in the world, which has the largest number of youth.
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If we combine the people of India and China, we will have two-thirds of the world’s population. If you want to be successful in a market like India, you will have to work on the price factor. Tech-savvy customers are very conscious when it comes to mobile phones. The advice for developed countries is that if they want to enter a market like India, they will have to understand the market from the basic level and work on the price.
Reinhold von Ungern-Sternberg, BVMW
Reinhold von Ungern-Sternberg is International Market Director at BVMW in Germany and represents medium-sized enterprises (SMEs). Reinhold also places emphasis on promoting partnerships and networks in global business. In The Consumer Story session from Srinagar to Stuttgart, he said that if we talk about the consumer market, there are many consumer goods in India and there are B2B and B2C producers. But when we talk about Germany, there are brands like Porsche, Germany. In Germany, small companies lag behind large brand companies. In Germany there is a talent shortage. We are improving the number of qualified professionals and students from abroad.
Dikdyuti Sen, Global Marketing Director, FlixBus
Dikdyuti Sen is the Global Marketing Director of FlixBus. FlixBus is a Germany-based company that offers long-distance bus services and is known for its affordable and eco-friendly travel services around the world. At The Consumer Story session from Srinagar to Stuttgart, he said that speaking as an Indian living in Germany, the image of India has changed in the last 10 years. A lot of work has been done on infrastructure there.
FlixBus is very familiar in Germany. Every day, 1 crore 80 lakh passengers travel through its buses in 43 countries, which also includes India. FlixBus is improving intercity transportation in India. By 2040, India will be the third place in the world that Europeans will travel to.
